Job summary
Seeking an experienced Global Digital Marketing Manager to elevate international digital marketing initiatives at a leading maritime organization. The role involves developing customer-focused digital campaigns, enhancing customer experience, and collaborating closely with sales and business development teams to drive engagement and conversion. The position is based in Oslo and requires strong expertise in digital marketing strategies, use of AI, data-driven optimization, and cross-functional project leadership.
Location and work setup
- Location
- Oslo
- Work setup
- On-site
Responsibilities
Develop customer-centric digital marketing strategies with clear product-market fit to support marketing and commerce activities. Lead efforts to create engaging digital interactions throughout the customer journey. Collaborate with sales and business development teams on omni-channel demand generation, lead nurturing, and conversion optimization. Manage integrated multi-channel campaigns targeting appropriate audiences to foster business growth. Enhance digital user experience at all relevant touchpoints. Apply AI technologies to improve marketing insights, personalization, content creation, and campaign effectiveness. Utilize data and performance metrics for continuous optimization and impact demonstration. Lead and coordinate cross-functional projects supporting strategic growth initiatives in the maritime sector.
Qualifications
University degree in Marketing, Communications, Digital Business, Business Administration or related fields. At least 5 years of professional experience in communications, digital marketing, or marketing roles. Proficiency in English, both written and spoken. Strong digital mindset with experience in modern marketing technologies. Willingness to experiment with new approaches and learn from outcomes. Excellent teamwork and independent working skills. Demonstrated knowledge and curiosity in AI applications within marketing combined with critical thinking. Strong communication skills with the ability to advise and influence stakeholders. Experience with strategic and operational digital marketing campaigns, including broad-reach and personalized customer engagement.