Job summary
Seeking an experienced Integrated Campaign Manager to lead the orchestration and execution of multichannel B2B campaigns within a growing technology company. This role focuses on turning commercial objectives into insight-driven campaign plans and coordinating cross-functional teams to deliver impactful marketing programs that drive pipeline growth. The position offers collaboration with senior leadership and requires strong project, budget, and stakeholder management skills, ideally within a SaaS or complex B2B context.
Location and work setup
- Location
- Oslo
- Work setup
- Hybrid
Responsibilities
Lead integrated, multichannel campaigns by coordinating teams across content, digital, paid media, social, PR, product marketing, and brand to deliver cohesive programs. Translate commercial goals and buyer insights into strategic campaign plans and creative briefs. Manage campaign timelines, dependencies, budgets, and critical paths to ensure campaigns launch on schedule and within budget. Engage and align internal stakeholders such as Sales, Product, and Brand teams, as well as external agencies. Define KPIs and attribution models pre-launch, monitor performance during execution, optimize campaigns in real-time, and report results with actionable insights to senior leadership.
Qualifications
Proven track record managing end-to-end integrated B2B campaigns, preferably in enterprise SaaS or similarly complex markets. Strong skills in coordinating cross-functional teams and external partners without direct authority. Excellent strategic planning and briefing abilities. Competency in project and budget management. Analytical mindset comfortable with pipeline metrics, attribution, and ROI reporting. Effective communication skills for liaising with senior leadership. Proficiency with marketing automation platforms, CRM systems, and analytics tools. Experience with AI-enabled marketing tools is advantageous. Familiarity with account-based marketing and enterprise IT audiences is a plus but not mandatory.